End Ageism | End Abuse
Ageism—prejudice or discrimination on the grounds of a person’s age—creates a culture that devalues, dismisses, and ignores older adults making them more susceptible to mistreatment and abuse. Until we collectively confront ageism in our systems, in our communities, and in ourselves, elder abuse will continue—underdiagnosed, underreported, and overlooked.
This year, we’ve seen a noticeable shift in the anti-ageism movement led, in part, by the World Health Organization’s Global Campaign to Combat Ageism, along with the important findings in Global Report on Ageism, which identifies ageism as a universal barrier to everyone’s health, safety, dignity, and well-being.
WEAAD 2021: End Ageism | End Abuse
Seizing the momentum behind this important worldwide initiative, we invite you to join NCALL in amplifying the message End Ageism | End Abuse for World Elder Abuse Awareness Day (WEAAD), which takes place on June 15 every year. This campaign, End Ageism | End Abuse doesn’t assume that by ending ageism we will end abuse. Rather, it is a call to action: to end ageism and end abuse we must work together to disrupt and dismantle ageism, which affects us all and is foundational to elder abuse.
Learn more and find resources for your WEAAD 2021 community engagement and outreach efforts at www.ncall.us/weaad.